Buy one house, give one free

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{photo: Springwise}

Here’s how it usually works. A builder builds a bunch of homes,.. spends a ton of money on TV, billboard, newspapers, magazines, etc. BORING.

That is until LJ Urban stepped in with some innovation and new ideas. A new project by California eco-urban design firm LJ Urban aims to make giving more concrete—quite literally—by matching its sales of eco-urban homes domestically with funds to build homes in the impoverished African nation of Burkina Faso. LJ Urban calls it Real Estate Development 2.0!

For every 100,000 visitors between now and July 1st, LJ Urban will fund the complete training of a local Burkina Faso mason to build houses for families that need them. Funding up to 20 masons (for now).

The Good project was inspired by Toms Shoes, a project that donates a pair of shoes for every one it sells.

Learn more @ Do some GOOD now

Via > Springwise

February 13, 2008 | Filed Under Architecture, Awareness, Companies, Design

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