Tribes - Seth Godin

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Another Classsic!

A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have been seeking out tribes, be they religious, ethnic, economic, political, or even musical (think of the Deadheads). It’s our nature.

Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger…. read more.

You can purchase the book here.

Or download the audiobook here for FREE!

November 13, 2008 | Filed Under Books, People

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(likemind) detroit

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(likemind) detroit is back this month! (likemind) is a global event that takes place in over 40+ cities around the world + it’s going down this friday the 20th.

there is no set/secret agenda. just come out,.. meet some new people and enjoy free coffee and conversation. (piers + noah got the tab)

I also still have 5 copies of of Rob Walkers’ book Buying In to give away to the first **5 people that show up**

You can RSVP HERE. (if you have facebook) otherwise just show up.

see ya @!

Location> Zaccaro’s Market (cafe inside) mid-town Detroit.

Time> betweem 8.30am-10am

Click HERE for a map.
****terms and conditions**** come anytime between 8.30am - 10am. You have to stay @ least a half hour,.. no moochers.

June 18, 2008 | Filed Under Books, Events

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Buying In > by Rob Walker

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I was lucky enough to receive an advanced copy of Rob Walkers’ new book > Buying In: The Secret Dialogue Between What We Buy and Who We Are < I’ve been reading it for about the past two weeks and just finished it a few days ago. All in all,.. I really enjoyed the book,… I especially liked learning about Murketing >

Murketing, a driving theme of Buying In, is derived from the words murky and marketing. The term refers to the blurring of the line that used to separate commercial persuasion and everyday life.

Funny thing is as I was reading the book I was experiencing Murketing first hand. First @ Movement (Detroit’s Electronic Music Festival) here in Detroit. The Red Bull Music Academy had their own stage set up Read more

May 29, 2008 | Filed Under Books, People

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Now Serving: Meatball Sundae

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The latest book by Seth Godin “Meatball Sundae > Is your Marketing out of Sync” is by far one of the best books on New Marketing I have read. ( i got it right when it came out,.. but have been keeping it all to myself ; ) Here is one of my favorite excerpts that I like to share with people when trying to explain why blogging (for *most* businesses) is so important.

Understanding Blogs:

Let me be superclear here: A post on a blog anywhere in the world could very well rank higher in a Google search than information on that same topic on your company’s web-site. Which means your point of view disappears, and the point of view of some blogger comes across instead.

So while you’re busy polishing your fancy new web-site with all the perfect copy telling the world who you are. (very command & control of you) People are out there having conversations about you, your brand, your service, their experiences, etc. Do you know who/where they are? Can you hear them,..? What are they saying about you? +/- I bet you’d like to know.

Be open, accessible, have conversations with them. You’ll probably learn something about your business that you didn’t even know.

To read more excerpts from Meatball Sundae > go here.

To buy the book > go here.

April 14, 2008 | Filed Under Books, People

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Re-imagine!

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One of my all time favorite books is > Re-imagine - Business Excellence in a Disruptive Age by Tom Peters. I just recently got my book back after letting a friend borrow it . So last night (in need of some inspiration) I cracked open the book and landed on a page that inspired me…. again >









Vision: I imagine….
A truly creative society: Each person moves from project to project, from gig to gig. Global Voluntary Communities of Interest, rather than corporations, provide the bedrock upon which we stand. Learning never ceases. Self-reliance is the norm. The social safety net is not a condescending “corporate benefits package;” it attaches to the inidividual and promotes flexibility throughout a New (Global) Economy. Each career consists of numerous “mini-careers,” with time-outs along the way. The cubicle slave is dead; long live the Free Agent.

Does that paragraph describe you and the work you do?.. I know it does for me. Sometimes it’s really cool,.. sometimes it’s pretty scary. Interesting times.

Visit Tom Peters today, and buy this book. Trust me,.. it’s worth a read,.. no matter what “job” you’re currently doing.

March 4, 2008 | Filed Under Books, Life, People

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